The TIFF format is the gold standard format for archival imaging. It preserves photos with full lossless quality and includes color profiles. The trade off is file size — a one TIFF photo from high-end cameras may reach 50MB or more.
When you need to share and distribute TIFF images, converting them to JPG dramatically reduces image weight maintaining great image quality for most purposes.
TIFF files are not suitable for regular use. Email providers enforce file size restrictions. Online platforms have maximum sizes. Web pages load slowly if photos are unnecessarily large.
The process reduces file sizes by significantly based on the image content and compression settings. This makes photos instantly shareable and optimized for online use.
Photography professionals typically keep a TIFF or RAW archive for professional use, while exporting JPG files for proofing.
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